The advent of AI, including popular and widely accessible platforms like ChatGPT, has revolutionized the world of content development. Whether you’re looking for some quick copy or some custom graphics, AI can do in mere seconds what would have taken hours, even days in the pre-AI era.
The marketing automation industry is growing, estimated at $6.62 billion as of 2024. Marketing automation software helps companies build smooth workflows and increase work efficiency.
Artificial intelligence plays an ever-important role in the rapidly changing world of graphic design. This landscape-altering fusion revolutionises how designs are conceived, executed, and evaluated through AI consulting in graphic design practice. This crossing of technology with creativity is breeding an altogether new era of design, one that is smarter, faster, and more personalised than ever.
In the ever-evolving landscape of digital marketing, search engine optimization (SEO) has become an indispensable part of any successful online strategy. While content quality, keywords, and backlinks have traditionally taken center stage in SEO discussions, the role of visual content and graphic design in optimizing a website’s performance cannot be understated. In this comprehensive guide, we will explore how visual content and graphic design impact SEO and why they should be integral components of your digital marketing strategy.
Image created with Microsoft Designer
Crafting an outstanding social media banner isn’t rocket science, but it does require some know-how. You want something that grabs attention fast and communicates clearly. Think of it as the storefront of your online presence.
Dropshipping has emerged as the preferred e-commerce business model because of its low-cost, low-risk nature. However, one may find that he/she lacks the important legal framework necessary for the formation of a compliant business and capable brand in the market.
The distance between the marketing department and legal teams might feel like it’s measured in miles rather than meters. However, with automation in the frame this gap is closing rapidly. Carrying out compliance checks in tandem with creating marketing strategies is an especially compelling use case of this technology.
The ability to take photos using a smartphone is a real breakthrough. Not long ago people had to carry a camera specifically to capture a certain moment, but now you can do it any time. And it doesn’t matter whether you want to take a picture of a beautiful bird or take a selfie with friends at a party, your phone is always at hand.
As a result of new technologies to collect and store data, nowadays, marketing has become increasingly data-driven. In like manner, datasets have become larger and more complex. Hence, automating marketing workflows is no longer confined to niche appliances or the top actors across industries but has actually become a necessity for businesses of all sizes.
AI tools are essential for many small businesses in 2024, the year they already became irreplaceable in order to stay competitive. In this regard, AI tools can carry multiple objectives, such as optimising the business flow, improving customer experience, or fostering the business’s growth. There are eight best AI tools for small businesses and some advice on how to use them properly.